A Libyan client visited the Xinde factory to negotiate the purchase of shelves.
The July sun scorched the earth. In a warm atmosphere, Mr. Salem from Libya, with great anticipation for the products on the shelves of Xinlei Factory, arrived at Xinlei Factory located in Chengdu. The marketing director of Chengdu Xinlei Industrial Co., Ltd., Bill, along with the heads of the sales, technical, and production departments, had been waiting at the factory gate and warmly welcomed the arrival of the distant guests.
Subsequently, after a brief greeting, the two sides went together to the reception room of the factory for a short rest and to start the initial communication.
In the reception room, the staff handed the customers local specialty tea drinks. Bill Director introduced the development history, corporate culture and market position in the shelf industry of the Xinde Factory to the customers. He said, "Our Xinde Factory has been dedicated to shelf production for 29 years and has been committed to providing global customers with high-quality and personalized shelf solutions. Many well-known supermarkets in China, as well as some large commercial projects in Southeast Asia and Europe, have used our shelf products. Mr. Salem listened attentively, nodded from time to time to show his approval, and shared his experience in operating large supermarkets in Libya and the demand for purchasing shelves for this purchase: "We have several large supermarkets in Libya. With the continuous expansion of our business, we need a batch of reliable quality and novel design shelves to improve the shopping environment and display effect of goods. We learned about your factory's products online and thought they were very in line with our requirements, so we specially came to visit and inspect.
After a short break, accompanied by Director Bill and the relevant personnel, Mr. Salem and his team began to visit the factory. They first arrived at the product display area, where various sample shelves designed by Xin De Factory for different types of supermarkets were displayed, including heavy-duty shelves, light-duty shelves, convenience store shelves, and boutique display stands. The technical supervisor detailedly introduced the characteristics and advantages of each type of shelf: "Look at this heavy-duty shelf, it is made of high-quality cold-rolled steel and undergoes special surface treatment, having a strong load-bearing capacity and rust-proof performance. It is very suitable for storing large and heavy goods. Moreover, its height can be flexibly adjusted according to the needs, making it convenient and practical. Mr. Salem was very interested and carefully observed the structure and details of the shelves, touching the surface of the shelves from time to time to feel the material and craftsmanship, and raising some questions from time to time. The technical supervisor patiently answered each of them.
![Libyan customer visits China - visits XINDE Factory 4]()
Then, the group arrived at the production workshop. From the cutting and welding of raw materials, to surface treatment and assembly, every production process was carried out meticulously and in a standardized manner. Bill Director explained: "We have adopted internationally advanced production equipment and processes. Each step is subject to strict quality inspections to ensure that every product meets the high-quality standards. Mr. Salem expressed his admiration for the modern production equipment and standardized management of the factory: Your factory's production scale and management level have left a deep impression on me. It seems that our choice was correct. During the visit, Mr. Salem also paid special attention to the production cycle of the shelves and the customization capabilities. The production department head said: We have a complete production system. While ensuring quality, we can reasonably arrange the production schedule according to the quantity and complexity of the orders. Generally, the production cycle for regular orders can be controlled within 15 - 30 days. Moreover, we have a professional design team that can provide personalized customization services based on the specific needs of customers. From the size, color, style to functional design of the shelves, we can all meet the requirements of the customers.
![Libyan customer visits China - visits XINDE Factory 5]()
After visiting the production workshop, both parties returned to the meeting room for in-depth business negotiations. The sales team presented the shelf design specifically tailored for supermarkets based on the requirements previously proposed by Mr. Salem, along with detailed quotations. In the plan, different types of shelf combinations were designed according to the characteristics of goods in different areas, taking into account both the rational utilization of space and the improvement of shopping experience.
After a friendly and in-depth negotiation, both parties reached preliminary consensus on key terms such as price, delivery date, and payment method, and agreed to sign a formal contract as soon as possible. Mr. Salem said happily, "This visit has filled me with confidence in Xin De Factory. I believe our cooperation will be very pleasant, and I look forward to our shelves bringing a new look to our supermarkets. Bill Director also said, "Thank you, Mr. Salem, for your trust and support. We will do our best to provide you with the highest quality products and services.In the glow of the setting sun, Mr. Mohammed and his team concluded this visit and set off on their return journey, carrying expectations for cooperation. Xin De Factory will take this cooperation as an opportunity to further expand its overseas market, enhance brand influence, and continuously move towards the goal of becoming a global leading supplier of shelves.